“Neuromarketing is that shady bollocks, ‘that Cambridge mob’ used to get Trump into power and drive Brexit through, isn’t it?”
…said my less than enthralled prospect …
At the customer-end of all this incredible technology at the fingertips of today’s marketers, is the most complex of systems – the human nervous system. …
One of the challenges facing any grumpy ranter these days, is that it’s really hard to share your rant in broader circles other than your …